UI/UX designers have slowly but surely started recognizing the importance of illustrations. These can be categorized as the visual representations of a story. Even a seemingly complicated idea on paper can be communicated to the viewers with ease through precise visual interpretations via instantly eye-catching illustrations. It further helps designers to craft a narrative that will assist the users every step of the way.
Illustrations can elevate the quality of the design considerably by adding immense value to the product. In addition to taking care of the functionality, the illustrations possess the power to entice the emotions of the viewers thereby amplifying the UI/UX design.
Here’s why you should use illustrations for amplifying UI/UX Design
The various types of UI Illustrations you can consider:-
From icons to vectors to detailed digital works, these days you can find numerous directions and styles expressed in illustrations. As a functional layout element, illustrations can meet different functions and requirements.
It is primarily used to establish the mood and the general theme of an app or a website. By making effective use of visual associations and metaphors, the designers can build an emotional appeal right from the stage of initial interaction.
The concept of onboarding was incepted by the domain of HR and employment. Through this feature, you can disseminate essential information on various techniques and steps that will enable the users to understand the interface’s functions.
It is especially helpful when a new update or feature is launched.
This is an extremely popular type of UI illustration. Stickers, badges, stars, medals, cups and all other elements related to it come under the same.
These refer to the visual hints that precisely explain to the uninitiated viewers the prime objectives behind the particular functions. It makes the UI even more user-friendly for those who don’t have the patience to read the text.
It works wonderfully well in the restricted screen space of your mobile screens. It is an innovative concept that will be absolutely helpful for kids and teens.
Though illustrations don’t have anything to do with functionality as such, it often succeeds in capturing the attention of the viewers, amusing them to no end. Illustrations are important as style, beauty, and fun play a major part in retaining the attention of the users.
These are personified characters that simply add personification to the UI. They become the communicators between the user and the interface. Mascots have lots of contributions to the tone and voice of an app or website.
It has the potential to evolve as the metaphorical face of the product.
Illustrations are strong tools that add emotion, beauty, and storytelling to everything you communicate. This makes the designers consider it as a powerful approach to amplify the UI/UX design.
Scholab Overseas Education faced a dilemma in managing their social media presence, aiming to strike a balance between staying active and avoiding audience overwhelm. With an initial weekly reach of 2,500 and daily engagements around 100, there was a clear need for an improved digital marketing strategy to elevate their reach and engagement. Through the implementation of strategic ad campaigns and compelling reel contents we successfully enhanced Scholab Overseas Education's reach and engagement on social media.
Geepas Academy, a transformative career growth platform, has successfully scaled its operations from the ground up, establishing a distinctive brand identity. Through a strategic approach that encompassed meticulous brand-building, performance marketing, and impactful YouTube AD Campaigns, Geepas Academy has emerged as an influential force in the online education landscape.